Language and Mass Communication (Part 2)

Learning Outcomes:

  • Examine different forms of communication within the media.
  • Show an awareness of the potential for educational, political, or ideological influence of the media
  • Show the way mass media use language and image to inform, persuade, or entertain

Definition of “text” (from the IB Lang/Lit course guide):

  • “Text” in this subject, and in the published guide, is defined as anything from which information can be extracted, and includes the widest range of oral, written and visual materials present in society. This range will include single and multiple images with or without text, literary and non-literary written texts and extracts, media texts (for example, films), radio and television programmes and their scripts, and electronic texts that share aspects of a number of these areas (for example, video-sharing websites, web pages, SMS messages, blogs, wikis and tweets). Oral texts will include readings, speeches, broadcasts and transcriptions of recorded conversation.

Possible Topics*:

  • Textual bias (news reporting, sports coverage)
  • Stereotypes (gender, ethnicity)
  • Popular culture (comics, soap operas)
  • Language and presentation of speeches and campaigns (elections, lobbying)
  • Language and the state (public information, legislation)
  • Media institutions (television channels, internet search engines)
  • Role of editing (news bulletins, websites)
  • Use of persuasive language (advertising, appeals)
  • Arts and entertainment (radio and television drama, documentaries)

*Due to the nature of this course, topics and texts will vary from year to year. We will stay current with what’s in the media and therefore cannot predict exactly what texts we’ll read/view. Regardless of what topics or texts we discuss, we will be sure to address all learning outcomes and objectives.

Relevant Junior IB Assessments:

Relevant Senior IB Assessments:

  • Exam Paper 1
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